Why Is Monopoly Go so Addictive? the Science Behind the Addiction

Can’t tear yourself away from Monopoly Go? You’re not alone. Ever wonder why this game has such a strong hold on you?

The addictive nature of Monopoly Go is backed by science. From the instant rise in serotonin and dopamine levels to the desire for more prizes, the rewards and satisfaction keep you hooked.

Nostalgia and low effort rewards play a role too. And let’s not forget the competitive elements and clever monetization strategies.

Get ready to delve into the captivating world of Monopoly Go addiction.

Key Takeaways

  • Instant rise in serotonin and dopamine levels contribute to the addictive nature of Monopoly Go.
  • Nostalgic feelings triggered by the game enhance the enjoyment and appeal, contributing to addiction.
  • The low effort required to receive rewards in the game makes it more appealing and addictive.
  • The competitive elements of Monopoly Go, such as attacking and robbing other players, drive engagement and addiction.

Rewards and Satisfaction

As a player of Monopoly Go, you experience an instant surge in serotonin and dopamine levels, fueling your addiction to the game. The moment you roll the dice and move your token around the board, a wave of satisfaction washes over you.

The anticipation of landing on a coveted property or collecting a hefty rent payment fills you with excitement. Each success is rewarded with a boost in serotonin, the neurotransmitter responsible for feelings of happiness and well-being. Dopamine, known as the ‘reward chemical,’ is released when you acquire properties, build houses and hotels, and outsmart your opponents. These neurochemicals create a pleasurable feedback loop, reinforcing your desire to play more and seek even greater rewards.

Your addiction to Monopoly Go is further fueled by the constant pursuit of dice and money. The game allows you to earn virtual currency, which can be used to purchase more dice and unlock special features. The more you play, the more dice you can accumulate, giving you a greater chance of success. This addictive cycle keeps you coming back for more, eager to amass a vast fortune and dominate the game.

Playing Monopoly Go becomes a daily ritual, as you eagerly anticipate the thrill of the game. The sense of reward and satisfaction it provides is unmatched, making it difficult to resist its addictive allure. With each roll of the dice, you feel a sense of accomplishment and fulfillment, driving you to continue playing and seeking out new challenges.

Monopoly Go has become your obsession, a game that offers endless possibilities and a constant stream of rewards.


Nostalgia in Monopoly Go triggers memories and emotions from your past, intensifying the addictive appeal of the game. The game serves as a reminder of childhood experiences, bringing back a sense of familiarity and comfort. It taps into the power of nostalgia, which enhances the enjoyment of playing. Nostalgic feelings contribute to the addiction factor, as players are drawn to the game’s ability to transport them back to simpler times.

To understand the impact of nostalgia on addiction in Monopoly Go, let’s take a closer look at its effects:

Effects of Nostalgia in Monopoly Go
Triggers memories and emotions from the past
Enhances the enjoyment of playing
Serves as a reminder of childhood experiences
Adds to the overall appeal of the game

Nostalgia creates an emotional connection between players and the game, making it difficult to resist the urge to keep playing. It taps into a deep longing for the past, evoking positive emotions and a sense of comfort. With nostalgia as a driving force, the addictive appeal of Monopoly Go becomes even stronger.

Low Effort Reward

When playing Monopoly Go, you’re rewarded with minimal effort, allowing you to progress and achieve success without exerting much energy. The game offers rewards with little effort required, making it incredibly appealing to players.

Unlike traditional Monopoly, where you have to roll dice, count spaces, and make strategic decisions, Monopoly Go simplifies the gameplay, reducing the effort needed to succeed. You simply tap the screen to roll the dice, collect properties, and earn money.

This low effort required to play and receive rewards adds to the addictive nature of the game. It provides a sense of accomplishment without significant investment, allowing you to feel successful and satisfied without putting in a lot of work.

This ease of playing and progressing encourages you to keep playing and striving for more success. With minimal effort, you can enjoy the thrill of buying properties, collecting rent, and amassing wealth, all from the comfort of your fingertips.

Monopoly Go’s low effort reward system is designed to keep you engaged and addicted, providing a constant stream of satisfaction with minimal energy expenditure.


Do you ever wonder what makes Monopoly Go so addictive? Well, one key factor is the element of competition. The game is designed to bring out your competitive spirit and keep you engaged.

Here are three reasons why competition in Monopoly Go contributes to its addictive nature:

  • Exciting Attacks and Robberies: In Monopoly Go, you have the opportunity to attack and rob other players. This adds a thrilling element to the game, as you strategize and try to outsmart your opponents. The adrenaline rush you get from these interactions keeps you coming back for more.
  • Drive to Outperform Others: The desire to be the top player is a strong motivator in Monopoly Go. You want to prove yourself and show that you can outperform your friends or other players. This sense of rivalry pushes you to continue playing and striving for success.
  • Challenge and Motivation: Competition adds a layer of challenge to the game. The more you play, the more you want to improve your skills and overcome obstacles. The game provides a constant source of motivation, as you aim to become the ultimate Monopoly Go champion.

With its exciting attacks, drive to outperform others, and constant challenge and motivation, the competition in Monopoly Go keeps you hooked and coming back for more.


So, how does monetization contribute to the addictive nature of Monopoly Go? Monetization plays a significant role in making the game addictive by incorporating various strategies to encourage spending and increase revenue. The game is designed with additional features that entice players to invest real money in order to gain advantages and progress faster. Let’s take a closer look at the monetization strategies used in Monopoly Go:

Monetization StrategiesHow it Contributes to Addiction
In-app purchasesTempts players to buy additional dice or money to gain an edge over opponents and progress faster.
Limited-time offersCreates a sense of urgency and fear of missing out, pushing players to make impulse purchases.
Exclusive rewardsOffers unique and desirable rewards to those who spend money, making them feel special and incentivizing further spending.
Subscription modelsProvides perks and benefits to subscribers, fostering a sense of loyalty and encouraging long-term spending.

Frequently Asked Questions

How Does the Game Monopoly Go Instantly Raise Serotonin and Dopamine Levels?

Playing Monopoly Go instantly raises your serotonin and dopamine levels. The game provides rewards and a sense of satisfaction, fueling your desire to play more. It triggers nostalgic feelings and offers low effort rewards, adding to its addictive nature.

Can the Addiction to Monopoly Go Be Fueled Solely by the Desire to Earn More Prizes?

The addictive nature of Monopoly Go isn’t solely fueled by the desire for prizes. It’s about the instant rise in serotonin and dopamine levels, the nostalgia, the low effort rewards, the competition, and the game’s monetization strategies.

Does the Addictive Nature of Monopoly Go Make Players Look Forward to Playing the Game Every Day?

Yes, the addictive nature of Monopoly Go makes you look forward to playing the game every day. The rewards, competition, and low effort required contribute to the overall appeal and desire to keep playing.

How Does Nostalgia Enhance the Enjoyment of Playing Monopoly Go?

Nostalgia takes you on a trip down memory lane, enhancing the joy of playing Monopoly Go. It triggers emotions from the past, reminding you of childhood experiences and adding an extra layer of appeal to the game.

Can Monopoly Go Provide a Sense of Accomplishment Without Players Having to Invest Significant Effort?

Yes, Monopoly Go can provide a sense of accomplishment without you having to invest significant effort. The game offers rewards with little effort required, allowing you to progress and achieve success easily.


As you finally tear yourself away from the screen, you can’t help but feel a rush of excitement and satisfaction from your hours-long Monopoly Go session.

The addictive nature of the game is undeniable, fueled by the instant rise in serotonin and dopamine levels, the nostalgia it evokes, the effortless rewards, the competitive spirit it ignites, and the clever monetization strategies.

It’s a rollercoaster ride of emotions and memories, keeping you hooked and craving for more.

Monopoly Go is a captivating world you just can’t resist.

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